History

SEPTEMBER: THE ONLY MONTH
WITH A LOSING RECORD

MARKET HISTORY · 2026-08-31 · third piece in our seasonality set, after Sell in May and Triple Witching
BY RYAN, FRANK & DILLON · MARKET MAULERS FOUNDERS

Every year around this time your feed fills up with the same chart. September is the worst month, look at the red bar, be afraid. And every year roughly half the people posting it have no idea whether the effect is large enough to trade, or what causes it, or what the actual conditional odds are.

The effect is real. It is also small, noisy, and close to useless by itself. What is genuinely useful is the split underneath it, which almost nobody posts. So here is the whole thing, including the parts that argue against the headline.

Three Sources, Three Different Numbers, One Conclusion

SourceSampleAvg SeptemberHit rate
Bank of Americasince 1928-1.17%positive in 44% of years
RBC Wealth Managementsince 1928-1.2%negative 55% of the time, vs 39% for all other months
Investing.comlast 75 years-0.7%44% positive since 1950

Three respectable shops, overlapping samples, and answers that range from -0.7% to -1.2%. That spread is the first honest thing to notice. When a well-known effect cannot be pinned down to within half a percent, the effect is small relative to the noise around it.

What they agree on is the sign, and that agreement is what makes September unusual. Across roughly a century of data it is the only month on the board with a negative long-run average return. RBC adds a detail worth keeping: nine of the forty worst monthly losses in the history of the index landed in September, more than any other month.

Investing.com adds the shape of it. When September is down, it averages -3.8%. When it is up, it averages +3.2%. So this is not a month that grinds lower. It is a month that is slightly more likely to be a bad one, and bad ones are slightly worse than good ones. That is the entire "September Effect," stated accurately.

A one percent average over ninety-eight years is not a trade. It will not survive commissions, slippage, or a single unlucky year. Anyone selling you a "September short" off that number is selling you a coin flip with a story attached.

The Conditional That Actually Matters

Here is the number worth your time. Split every September by where the S&P 500 was trading relative to its 200-day moving average going in:

Entering SeptemberAvg returnPositive
Above the 200-day+1.3%60% of the time
Below the 200-day-4.2%15% of the time

That is a 5.5 point swing in expected return and a 45 point swing in hit rate, from one filter. Above trend, September is a slightly better than average month. Below trend, it is a wrecking ball.

Which means the calendar was never the signal. Trend was the signal, and September just happens to be where a weak trend has historically done its worst damage. The month is an amplifier, not a cause.

For what it is worth, the index set a record close on August 12 on a cooler CPI print, wobbled mid-month on rising global bond yields and oil, and is finishing August back near those highs. It goes into September comfortably above trend. On that split, 2026 sits in the favorable bucket.

Why September Is Weak At All

Ranked by how much evidence actually supports them, not by how often you hear them.

The September 2026 Calendar

This particular September is heavier than most, and the events are stacked in the middle of the month.

DateEventWhy it matters
Mon Sep 7Labor Day, US markets closedLiquidity returns the following session
Mid-SepAugust CPIThe print that decides the FOMC. See our Jackson Hole note
Tue-Wed Sep 15-16FOMC, with Summary of Economic ProjectionsRoughly 60% odds of a 25bp hike as of Aug 28. Dot plot from a chair who dislikes dot plots
Fri Sep 18Quadruple witchingThird Friday. Index futures, index options, stock options and single-stock futures all expire together
Wed Sep 30Quarter endRebalancing flows, window dressing deadline

Two of the three seasonal mechanics above land inside a five-day window this year. Quad witching sits two sessions after an FOMC that carries a dot plot. If you have read our triple witching piece, you already know what the last hour of September 18 tends to look like. Add a fresh rate decision on top of it.

The Case Against Being Bearish On A Calendar

We would rather hand you the counter-argument than let you find it later and wonder why we skipped it.

Records beget records more often than they beget crashes. From 1988 to 2023, the S&P averaged 13.4% over the twelve months following a record high, against 11.9% for all twelve-month periods. Being at highs going into a historically weak month is not, historically, a warning. It is mildly bullish.

And the seasonality itself comes with a warning label from the people who publish it. Investing.com puts it as well as anyone: seasonal data is the climate, not the weather. It tells you what a typical September looks like. It tells you nothing about this one, which has a live Fed decision in it.

How We Actually Handle It

Key Takeaways

Sources

IMPORTANT DISCLAIMER: This is for informational and educational purposes only and does not constitute financial, investment, trading, or tax advice. Past performance is not indicative of future results. All investments involve risk, including the potential loss of principal. Data may not be real-time or complete. Always do your own due diligence and consult a qualified financial advisor before making any investment decisions.